With consumers unable to venture out and visit their favourite shops, having an online presence is more important than ever. Although there has been a drastic shift in people’s spending habits, they’re still going online and buying things that will help them adapt to the new normal. Moving your business online, therefore, can help generate much-needed revenue to keep your operations going.
Digital skills for Business and web development is a government-funded, 4-week programme that is designed to equip you with the skills, knowledge and experience needed to work in digital roles and improve your marketing presence.
By the end of the 4 weeks, you will gain an insight into the worlds of branding, digital marketing, web design, eCommerce and the required legislation. You could also achieve a City & Guilds Level 3 Award in Principles of Mobile Social Media for a Business.
You can choose from any of the start dates below.
2022
2023
On this 4 week Bootcamp, you will cover:
Week One
What you need to know to get started - Cyber Security, Information Governance, and platform knowledge.
Session 1 – Legislation
Session 2 - Platforms rules and market research
Session 3 - Marketing tools
Week Two
Content Creation for Social and Web – The Whizzy Stuff!
Session 1 – Marketing principles
Session 2 and 3 - Content Creation
Week Three
Web design: Let’s make your company website.
Session 1 and 2 – Web design
Session 3 – SEO and Blogs
Week Four
How did it do? The use of data!
Session 1 and 2 – Analysis
How to gather data to evaluate the success of the campaign against your objectives
Session 3 – Show and tell- What next?
This course is delivered online and you will be supported in the following way:
Session times:
This course is FREE if you: